Wednesday, 17 May 2017

Ridicule and condemnation for Chanel's $1,500 boomerang



You've done your shopping but there's just one thing missing, the thing you absolutely don't need but somehow still want to set yourself apart?

 
Look no further. French luxury brand Chanel has your back: a boomerang for $1,460 (€1,260; £1,130). A hefty price tag.


Surely it must be designed by a famous indigenous artist. Sadly, no.


The indigenous community in Australia says this is yet another example of crass cultural appropriation.


The item is listed on Chanel's website under Other Accessories in the 2017 Spring-Summer pre-collection, along with other gadgets like a pair of beach rackets with balls for £2,860.
Spending a little extra to give you that air of luxury should of course not come as a surprise when it comes to brands in the league of Chanel.


It's the name you pay for and the perceived status that comes with it and Chanel will likely not be bothered about having that pointed out to them.


But accusations of offending or even humiliating an entire indigenous culture are a different ball game and the French luxury brand certainly is feeling some heat.


"It's simply a misappropriation of aboriginal culture," Gabrielle Sullivan, chief executive of the Indigenous Arts Code, tells the BBC.


Her organisation has been lobbying against imported and mass produced fake aboriginal artefacts for years.


"Chanel is a big company and they really should know better. I don't see how this is different from a cheap fake boomerang sold at the airport. It's just an expensive version of this."




BBC       News.