Tuesday, 5 September 2017

Bell Pottinger expelled from UK public trade body for South African campaign



Bell Pottinger has been expelled from the UK public relations trade body for its work on a controversial contract in South Africa.

 
It is the first time that the Public Relations and Communications Association (PRCA) has ejected a PR firm as prominent as Bell Pottinger.


PRCA director-general Francis Ingham said it was "highly questionable" whether the firm would survive.


Bell Pottinger said it "accepts that there are lessons need to be learned".


The PR firm's work on a campaign for Oakbay Capital, a South African company owned by the wealthy Gupta family, had "incited racial hatred" and was "absolutely unthinkable", Mr Ingham said.
He expected more clients to abandon Bell Pottinger following the sanction.


South Africa's opposition Democratic Alliance complained to the PRCA, accusing Bell Pottinger of a "hateful and divisive campaign to divide South Africa along the lines of race".




BBC     News.